Shannon Reynolds joined the WBCA staff in October 1997 as the association's first-ever Director of Events and in April 2005 was named to the position of Chief Operating Officer. As COO manages the WBCA staff and will continue to oversee the direction of the Events Department including the National Convention, WBCA All-Star Challenge, WBCA High School All-America Game, and pre-season events. In addition to her event responsibilities, Reynolds serves as a liaison for the association with its affiliated organizations and assists with coaches’ legislative issues and objectives to enhance the sport of women’s basketball.
Reynolds brings to the WBCA a wealth of professional experience from both the corporate world and the intercollegiate athletics ranks. As a District Sales Manager for Buy Owner she was responsible for recruiting office and sales personnel, designing territories, and training and managing her staff. In the early 90’s Reynolds was a radio talk show co-host and assistant producer for the Pete Rose Show out of Boca Raton, Fla. She was also Director of Marketing for the Oldsmobile LPGA Classic in Lake Worth, Fla. from August 1990 through December 1992, during which she coordinated all sales, media and tournament promotions for the 1991 and 1992 Oldsmobile LPGA Classics.
Prior to her entrance into Corporate America, Reynolds served as Director of Athletic Development and Head Women's Volleyball Coach at Florida Atlantic University. She was responsible for founding the 15,000-student university's volleyball program and originating an aggressive fundraising and public relations program for the athletic department.
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